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Stephen Silver of Silicon Valley Announces an Exclusive Watch Design Partnership with Louis Erard and Alain Silberstein

  • 19th Nov 2022
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Stephen Silver of Silicon Valley Announces an Exclusive Watch Design Partnership with Louis Erard and Alain Silberstein

Menlo Park, California (17 November 2022)

The most inventive timepiece boutique in Silicon Valley has strengthened its connection with one of the most in-demand Swiss watch brands. Stephen Silver Fine Jewelry is pleased to introduce the company's first watch design cooperation with Louis Erard, as well as the world's first 'triple signed' limited series of Louis Erard x Alain Silberstein for Stephen Silver watches and diptych watch sets.

The partnership consists of 72 Louis Erard x Alain Silberstein for Stephen Silver La Semaine watches, known as the "Smiley" among watch collectors and available for $4,590 apiece. In addition, 28 diptych box sets comprising both Louis Erard x Alain Silberstein for Stephen Silver Le Régulateur and La Semaine watches are included in the cooperation. Each box set has a suggested retail price of $8,888 USD. The cooperation includes 128 distinct models in total.

Since the Silvers debuted their timepiece salon in 2014, the Menlo Park-based firm has created an exceptional track record of identifying emerging independent watch companies, such as Louis Erard. Stephen Silver Fine Jewelry was the first shop in North America to offer the prestigious brand.

Pre-Orders for Louis Erard x Alain Silberstein for Stephen Silver Watches and Diptych Watch Sets - Totaling 128 Watches - Commence on November 17.

"Our Silicon Valley clientele have a natural affinity for unconventional watches and the grit and bootstrap mentality of independent brands like Louis Erard," says Jared Silver, president of Stephen Silver Fine Jewelry. "We are proud to collaborate with Louis Erard on our very first Stephen Silver watch."

Manuel Emch, Delegate Board Member of Louis Erard, said,

"The United States is our most representative market, where we have quickly established a strong offline and online presence with the finest in class. Stephen Silver Fine Jewelry was our first client in the United States, and out of gratitude for their dedication, we provided them with this early launch."

These Louis Erard x Alain Silberstein for Stephen Silver timepieces blend a unique aesthetic vision with mechanical excellence. Le Régulateur and La Semaine both have 40mm titanium watch casings. The architecture of the casing consists of a frame with vertical sidebars known as "brancards" and a conical crown. Contrasting forms, materials, and finishes, beginning with micro-blasted and polished grade 2 and grade 5 titanium, provide visual equilibrium and curiosity.

Each model is water-resistant to a depth of 100 metres and comes with a double-layer, quick-fit nylon strap. On the sapphire crystal case backs of each watch is an etched Stephen Silver emblem, which provides a peek of the automatic movements. Additionally, the Louis Erard x Alain Silberstein for Stephen Silver watches have a power reserve of 38 hours.

These limited-edition timepieces include the defining design aspects of Alain Silberstein, including his distinctive use of basic shapes and primary colours. Silberstein mines a plethora of inspirations, ranging from Bauhaus to the illustrious history of timepieces, as well as his own signature geometric aesthetic language.

Jared Silver also collaborated with Louis Erard to create an original minute track inspired by iridescent blue sapphire for this limited edition, which was inspired by the numerous remarkable sapphire jewels in the Stephen Silver Fine Jewelry line.

Le Régulateur has a big white arrow hand for the minutes, a red triangular hand for the hours, and a little yellow serpentine hand for the seconds, while La Semaine gives Silberstein's unique take on the weekly planner with its three hands, date, and day displays. Instead of typical dates, the window displays fun smileys — little, stylized faces representing various emotions, from Monday's gloom to Sunday's radiance. The presentation of a grin may be adjusted according to the wearer's schedule.

The Louis Erard x Alain Silberstein for Stephen Silver waitlist is now available at shsilver.com/pages/louis-erard-collection.

About Stephen Silver Fine Jewelry

Stephen Silver is a gemologist, geologist, diamantaire, and philanthropist located in Silicon Valley. Over the last 45+ years, Silver has earned a reputation for his competence in diamond and colour gemstone cutting and jewellery creation among his worldwide network of jewellery industry connections and top gemstone collectors. Silver moved to the San Francisco Bay Area after completing his geology studies at San Diego State University and getting a Graduate Gemologist degree from the Gemological Institute of America to establish an estate jewellery business focusing in antiques and precious stones. There, he gained access to some of history's most significant coloured gems, such as the famous Cullinan Blue Diamond necklace, which he later purchased and donated to the Smithsonian National Museum of Natural History, and the Pink Promise Diamond, which he recut and improved, resulting in a record price per carat at auction in 2017.

In recent years, Jared Silver, son and president of Stephen Silver Fine Jewelry, joined his father in expanding the firm into a vertically integrated wholesale manufacturing and retail organisation with worldwide reach, headquartered in and around Menlo Park, California. For more details, please visit shsilver.com

About Louis Erard

Louis Erard, headquartered in the Jura Mountains, the cradle of watchmaking, reflects the ideals of Swiss mechanics, the heritage of delivering on promises. This independent company is recognised for its mechanical timepieces, in especially their unique regulators, which combine luxury, timelessness, and elegance. A collection upon which Mr. Louis Erard, who created the business in 1929, developed its name.

Today, following the work of its founder and paying homage to the watchmaking history, the Maison reinterprets the codes in a modern language, renewing its creative crafts and expanding its range of expression via partnerships and know-how exchanges. Louis Erard maintains its distinction from mass-market brands. Informed by haute horlogerie, the company employs its core ideals to enrich its mechanical clocks.

About Alain Silberstein

"Real happiness is a dedication to one's job" In 1950, Alain Silberstein was born. He began his work as an interior architect and designer in Paris before becoming a watchmaker in Besançon, France, and establishing his own business towards the end of the 1980s. At a period when the demise of mechanical watchmaking seemed imminent, he joined the small group of Swiss watchmakers responsible for the revival of mechanical watches with revolutionary features. His work pays homage to the German-born Bauhaus art movement, which began in 1919, as well as to significant artists such Gropius, Itten, Moholy-Nagy, Kandinsky, Klee, Albers, Bayer, and Mies van der Rohe, whose works continue to impact graphic design, architecture, and design in general.

Alain Silberstein has created a distinctive style in which the geometric rigour of forms and mechanical motions interact mischievously with a spectrum of evocative hues and new materials. It is a creative and fun approach to luxury watchmaking that sometimes surprises and often captivates. It is the unique approach of a watchmaker and artist that develops one-of-a-kind timepieces, accepting the challenge of presenting a lyrical perspective on the passage of time and the emotions found in personal and shared occasions. In his workshop in the heart of the French-Swiss watchmaking region, Alain Silberstein has developed and crafted around one thousand limited-edition and numbered extraordinary timepieces every year for the last 25 years. Since the 2012 closure of his firm, he has used his skills for various watchmaking companies, including MB&F, Romain Jerome, and recently Louis Erard. Alain Silberstein continues to explore a realm of watchmaking that is between between art and craft, where precise forms, inventive materials, and evocative hues coexist together.



WRITTEN BY

Suhas Kataria is an ardent utopian, luxury real estate marketer & consultant, techpreneur (with a focus on proptech), SEO copywriter & trainer, lyricist, musician, rapper, runner & an eternal learner. As the Founder and CEO of Realspace, Suhas has 20 plus years of hands-on work experien... read more




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