Loominaire: A Spring-Summer Ode to Sartorial Elegance by KH House of Khaddar

  • 2nd Mar 2024
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Loominaire: A Spring-Summer Ode to Sartorial Elegance by KH House of Khaddar

In the vibrant world of fashion, KH House of Khaddar proudly unveils its Spring-Summer collection, "Loominaire," a testament to the fusion of traditional craftsmanship with contemporary style. This innovative collection stands as a beacon of sustainable fashion, celebrating the rich heritage of Khadi while embracing eco-conscious values.

The Essence of Loominaire: Nature-Inspired Palette & Modern Design

Drawing inspiration from the serene beauty of the natural world, Loominaire presents a color palette that connects deeply with the earth's elemental beauty. From soothing greens and rich lilacs to vibrant reds and yellows, each shade in the collection is chosen to evoke emotions and celebrate the individuality of the wearer. The collection's heart beats with the rhythmic blend of traditional Khadi fabric and sleek, modern silhouettes, crafting a seamless harmony between heritage and innovation.

Craftsmanship Meets Innovation: A Symphony of Colors and Individuality

Under the creative vision of Amritha Ram, Loominaire emerges as a celebration of tradition and color, making a bold statement of individuality. Ram's design philosophy invites fashion enthusiasts to embrace the collection's timeless allure and effortless sophistication, promising to elevate personal style with its understated elegance.

About Amritha Ram: A Renaissance in Fashion

Amritha Ram, a Fashion Institute of Technology alumnus, is a venerated figure in the Indian fashion and film industry. Her journey from television hosting to producing dance shows culminates in her current role as the creative force behind KH House of Khaddar. Alongside Kamal Haasan, Ram is redefining fashion norms, steering the label towards a fusion of Indian heritage with western design sensibilities.

About KH House of Khaddar: Redefining Khadi for the Modern Era

KH House of Khaddar, co-conceived by Kamal Haasan and Amritha Ram, stands at the forefront of fashion innovation, transforming the traditional image of Khadi. By marrying authentic handloom techniques with contemporary designs, the label showcases Khadi in a new light - elegant, majestic, and undeniably trendy. Working directly with weavers and craft communities, KH House of Khaddar is not just about fashion; it's about fostering sustainability and supporting the artisanal backbone of India.

Elevate Your Wardrobe with Loominaire

Join us on this sartorial journey as we celebrate the arrival of spring and summer with Loominaire. Experience the melding of tradition with modernity, where each garment tells a story of elegance, craftsmanship, and sustainable fashion.

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Pradeep Dhuri

Pradeep Dhuri is a graphic designer, health enthusiast, video creator, and editor with a continuous desire to learn and develop. He is driven by an ambition to produce better things every day and to contribute to the world's betterment. He also utilises his talent for writing to explore fascinating ... read more


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