A List of The Top Luxury Influencers in the World 2024

In today’s world, lifestyle choices speak volumes about one's personality. As individuals become more expressive and innovative, their lifestyles naturally follow suit.

The luxury lifestyle niche, in particular, captivates and engages audiences worldwide.

Here’s a list of the top global luxury influencers who define opulence and sophistication:

Amanda - LuxMommy

• Instagram Handle: @lux_mommy
• Instagram Followers: 193K
• Location: Houston
• Topic: Everyday Fashion + Luxury

Amanda, aka LuxMommy, is an American influencer with a YouTube channel boasting 140K subscribers. She shares her love for luxury handbags, accessories, and lifestyle, focusing on high-end brands like Louis Vuitton, Chanel, and Gucci. Her content revolves around unboxing, reviewing, and styling luxury items, all while maintaining a timeless and neutral aesthetic.

Amelia Singer

• Instagram Handle: @amelias_wine
• Instagram Followers: 17.5K
• Location: UK/USA
• Topic: Wine Culturalist & TV Presenter

Amelia Singer, a renowned luxury wine expert, has captivated audiences with her sophisticated palate and charming personality. Known for her engaging wine tutorials and tasting sessions, she shares her expertise and passion for fine wines across social media platforms, making wine appreciation accessible and enjoyable.

Carla Rockmore

• Instagram Handle: @carla.rockmore
• Instagram Followers: 113K
• Location: USA
• Topic: Let’s Talk About It - NYC

Carla Rockmore celebrates fashion, fun, and fierceness, especially for the 50+ audience. With her vibrant mix of fashion-forward outfits, style tips, and humor, Carla proves that style has no age limit. Her content often features high-end brands like Gucci, Chanel, and Louis Vuitton, inspiring followers of all ages.

Charles Gross

• Instagram Handle: @charlesbgross
• Instagram Followers: 113K
• Location: USA
• Topic: Let’s Talk About It - NYC

Charles Gross is a TikTok star known for his candid discussions about fashion and luxury goods. His content often includes unboxings, product critiques, and personal stories. With expertise in luxury items, particularly Hermès bags, Charles offers engaging and in-depth knowledge of the luxury fashion industry.

Chiara Ferragni

• Instagram Handle: @chiaraferragni
• Instagram Followers: 28.9M
• Location: Italy
• Topic: Health/beauty & Clothing (Brand)

Chiara Ferragni, an Italian blogger and fashion designer, boasts a massive following on Instagram and Twitter. She uses her blog, The Blonde Salad, to build her brand’s fashion foundation. Known for her thought-leading pieces, Chiara presents her expertise and keen eye for luxury, making her a standout influencer.

Dreamy Travelz

• Instagram Handle: @dreamytravelz
• Instagram Followers: 1M
• Topic: The Most Dreamiest Travels, Curated Stays & Dreamy Experiences

Dreamy Travelz captivates a million Instagram followers with luxurious travel pictures that evoke wanderlust. The page features dreamy images of exclusive travel destinations, luxurious hotels, and the finer things in life, making it a must-follow for luxury travelers and aspirants.

Emma Chamberlain

• Instagram Handle: @emmachamberlain
• Instagram Followers: 15.2M
• Location: Italy
• Topic: podcast @anythinggoescoffee @chamberlaincoffee

Emma Chamberlain, with millions of followers on Instagram and YouTube, has leveraged her online presence to work with luxury brands like Louis Vuitton. Her vlogs provide a real, honest look at her life, which resonates with her audience and ties authenticity to the brands she collaborates with.

Erica de Lima

• Instagram Handle: @officialericasgirlyworld
• Instagram Followers: 3,301
• Location: Orlando/Miami
• Topic: Fashion & Luxury with a sense of Humor
• Back up Account: 450k on Tik Tok & 70k on Youtube

Erica de Lima creates luxury fashion content with a sprinkle of humor. With a substantial following on TikTok, Instagram, and YouTube, her entertaining and unique voice makes luxury relatable. Erica’s realistic approach and honest reviews resonate with her audience, establishing a trustworthy relationship.

Gabrielle Caunesil Pozzoli

• Instagram Handle: @gabriellecaunesil
• Instagram Followers: 1.5M

Gabrielle Caunesil shares her luxurious lifestyle and wardrobe with over a million followers on Instagram, TikTok, and YouTube. Her genuine posts about family, travels, and life events make luxury feel relatable and attainable to her audience, blending authenticity with opulence. Gabrielle is Creative director, founder and board member Woman of @lasemaineparis

GOODLIFE

• Instagram Handle: @goodlife
• Instagram Followers: 3.1M
• Topic: Luxury, Lifestyle, Inspiration

GOODLIFE, with millions of followers on Instagram, features vibrant photos of luxurious lifestyles, from cars to fabulous vacation spots and shopping experiences. The smart subject matter and subtle capture of luxury essence speak volumes, garnering thousands of likes on each post.

Heart Evangelista

• Instagram Handle: @dreamytravelz
• Instagram Followers: 16.1M
• Location: Manila
• Topic: Wife. Artist. Author. Advocate.

Heart Evangelista, a multi-talented personality from the Philippines, is known for her exquisite sense of style. Her content revolves around fashion, beauty, and lifestyle, frequently showcasing luxury brands like Hermes and Louis Vuitton. Her elegant style and charisma have made her a fashion icon.

Ibrahim Assad

• Instagram Handle: @ibrahim_assad
• Instagram Followers: 2.9M
• Location: United Arab Emirates
• Topic: Founder & CEO of Masterkey Luxury Car Rental

Ibrahim Assad, a car luxury influencer, has captivated millions with his eye-catching Instagram posts. As the founder and CEO of a luxury car rental company, he shares vibrant photos that cater to a luxury-loving audience, combining stunning visuals with the allure of high-end automobiles.

Irene Kim

• Instagram Handle: @ireneisgood
• Instagram Followers: 2.8M
• Location: South Korea

Irene Kim, a fashion force from South Korea, is known for her eclectic yet elegant style. Her content blends fashion, beauty, and lifestyle, often featuring high-end brands like Chanel, Gucci, and Dior. Irene’s vibrant presence and modeling skills make her a standout influencer in the fashion world.

Jason Oppenheim

• Instagram Handle: @jasonoppenheim
• Instagram Followers: 1.5M
• Topic: Netflix, Selling Sunset + Selling the OC

Jason Oppenheim, known from the TV show Selling Sunset, is a real estate expert specializing in luxury homes in Orange County, California. With a significant following on Instagram and Twitter, Jason showcases his expertise and the opulent properties he deals with, blending reality TV fame with luxury real estate.

Jocelyn Partee

• Instagram Handle: @jocelynyvonnestarr
• Instagram Followers: 24.1K

Jocelyn Partee stands out with her luxury hauls on YouTube, sharing honest reviews of brands like Carolina Herrera, Dior, Gucci, and Chanel. Her authenticity and trustworthiness have earned her a substantial following across YouTube, Instagram, and TikTok, making her a relatable luxury influencer.

Joel Gallucks

• Instagram Handle: @gallucks
• Instagram Followers: 328K
• Location: London, UK

Joel Mcloughlin, known as Gallucks, is a UK-based fashion influencer with a unique, edgy style. His content includes fashion hauls, styling tips, and brand reviews, focusing on streetwear and high-fashion brands like Balenciaga and Off-White, making him a popular figure in the male fashion community.

Jamie Chua

• Instagram Handle: @ec24m
• Instagram Followers: 1.4M
• 35 Million YouTube views and counting

Jamie Chua, based in Singapore, is known for her luxurious lifestyle and extensive collection of Hermès Birkin bags. Her content includes luxury unboxings, fashion hauls, and glimpses into her opulent life, often featuring high-end brands like Hermès, Chanel, and Dior.

Lauren Conrad

• Instagram Handle: @laurenconrad
• Instagram Followers: 5.9M
• Designer for @lclaurenconrad and @lclittleco

Lauren Conrad has used her platform to expand her brand, with millions of followers on Instagram and Twitter. Known for her clothing lines and fragrances, she leverages her reality TV fame from shows like Laguna Beach and The Hills to promote her luxury products, blending personal brand with business acumen.

Lena Mahfouf

• Instagram Handle: @lenamahfouf
• Instagram Followers: 4.6M

Lena Mahfouf, also known as Lena Situations, is a French influencer with millions of followers across Instagram, Twitter, YouTube, and TikTok. Her unique take on fashion and luxury, combined with her campaigns with brands like Prada, makes her content original and authentic, fostering brand loyalty.

Miguel Carrizo

• Instagram Handle: @miguelcarrizo
• Instagram Followers: 74.8K
• Journalist / Contributor on Condé Nast Traveler y Mucho Más

Miguel Carrizo, with his stylish Instagram feed and contributions to Condé Nast Traveler, blends high-end fashion with luxury travel. His elegant posts and authoritative voice in luxury travel make him a sought-after influencer for brands looking to connect with discerning travelers.

Molita Lin

• Instagram Handle: @molita_lin
• Instagram Followers: 418K
• Location: Bali
• Topic: A bit of everything

Molita Lin, a beauty and fashion enthusiast from Indonesia, has captivated millions on YouTube. Her detailed makeup tutorials, fashion hauls, and lifestyle vlogs, featuring brands like Charlotte Tilbury and Chanel, make her relatable and engaging to a wide audience.

Petra Dieners

• Instagram Handle: @petradieners
• Instagram Followers: 876K
• Location: Bali
• Topic: Fashion Inspos & Designerin, Unternehmerin, Autorin

Petra Dieners, a style icon from Germany, blends high-end fashion, travel, and lifestyle content. Her elegant and timeless style, featuring luxury brands like Chanel and Gucci, offers inspiration and joy in living a beautiful life, resonating with middle-aged women around the world.

Supercar Blondie

• Instagram Handle: @supercarblondie
• Instagram Followers: 16.2M
• Location: United kingdom
• Topic: Buy the rarest cars in the world here @sbxcars AND we design cars here @sbdesign.studios

Supercar Blondie captivates millions with her unique and entertaining content on luxury automobiles. Her YouTube channel, filled with videos on topics like “The World’s Most Powerful Bentley,” caters to luxury car enthusiasts and stands out for its valuable, shareable content.

Tara Whiteman

• Instagram Handle: @taramilktea
• Instagram Followers: 1.3M
• Location: Sydney

Tara Whiteman, known for her blog Tara Milk Tea, combines luxurious travel photos with creative blog content. With millions of followers on Instagram, she offers brands significant reach and engagement, making her a desirable influencer for luxury travel partnerships.

Tiffany Dowd

• Instagram Handle: @luxetiffany
• Instagram Followers: 130K
• Topic: Global luxury travel expert
• Founder, Luxe Social Media 2024
• Top Luxury Influencer Travel+Leisure best travel accounts to follow<

Tiffany Dowd, with her extensive luxury travel content, knows the power of engaging followers beyond Instagram. By providing links to her website, podcasts, and other content, she invites her audience to engage with her brand comprehensively, demonstrating a smart influencer strategy.

Wisdom Kaye

• Instagram Handle: @wisdm
• Instagram Followers: 4.5M
• Topic: Director, model, stylist, photographer, videographer.

Wisdom Kaye, a U.S.-based fashion sensation on TikTok, is known for his impeccable style and creative fashion videos. His mix of outfit inspiration, fashion challenges, and brand collaborations has earned him the title of "Best Dressed Guy on TikTok," captivating millions with his innovative content.

Zina Charkoplia

• Instagram Handle: @zinafashionvibe
• Instagram Followers: 413K
• Location: Greater Barcelona Metropolitan Area
• Topic: Luxury Fashion

Zina Charkoplia, a Spanish fashion influencer, blends high-fashion and street style on Instagram. Featuring brands like Prada and Balenciaga, her chic style and engaging content have made her a favorite among fashion enthusiasts, offering a glimpse into her fashionable life.

Defining a Luxury Influencer

A luxury influencer is a prominent figure who showcases and endorses luxury brands to their audience. While their presence is often online, they may also leverage traditional mediums like television to reach a broader audience.

The Role of a Luxury Influencer

Luxury influencers utilize platforms such as Facebook, Instagram, YouTube, TikTok, blogs, and newsletters to create engaging and relevant content. Their key activities include:

• Building Trust: Establishing a reliable connection with their audience.

• Sharing Expertise: Recommending luxury products and services.

• Gaining Authority: Establishing themselves as credible figures in the luxury brand space.

The Benefits of Partnering with Luxury Influencers

Partnering with luxury influencers offers brands several advantages:

• Trusted Recommendations: Brands can leverage the influencer’s credibility to enhance trust and drive sales.

• Increased Online Purchases: Influencers' platforms can facilitate immediate online transactions, with 20% of personal luxury purchases expected to occur online by 2025 (Upfluence).

• Strategic Marketing: Collaborating with influencers is a vital part of luxury brand marketing strategies aimed at boosting brand awareness and profitability.