Sustainable Zero Alcohol Spirits Brand to Launch Sakurafresh in Maldives with Atmosphere Core

  • 1st Jul 2024
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Sustainable Zero Alcohol Spirits Brand to Launch Sakurafresh in Maldives with Atmosphere Core


Zero Alcohol Spirits in the Maldives Atmosphere Core is set to introduce the award-winning Japanese zero alcohol spirits brand "Sakurafresh" to the Maldives. This strategic move aligns with the company's commitment to sustainable practices across all operations.

Innovative Beverage Partnership Program

non-alcoholic cocktails
non-alcoholic cocktails

Atmosphere Core and Sakurafresh are collaborating on an innovative "Beverage Partnership Program." This initiative focuses on sourcing natural raw ingredients to craft premium quality zero alcohol beverages, catering to the growing demand for non-alcoholic cocktails in the Maldives.

Commitment to Sustainability

Anupam Banerjee, VP of Food Beverage at Atmosphere Core, emphasized their dedication to sustainability. He noted that Sakurafresh's innovative approach in cocktail making aligns perfectly with their goals.

RAAYA by Atmosphere:

The First Resort to Feature Sakurafresh The newly launched RAAYA by Atmosphere resort will be the first to offer Sakurafresh products, starting from July 4. Following this, mixology masterclasses will be conducted across all nine resorts in the Maldives.

Crafting Unique Non-Alcoholic Cocktails

In the lead-up to RAAYA by Atmosphere launch, the F&B team will collaborate with Sakurafresh mixologists. The aim is to create a sophisticated and enjoyable non-alcoholic cocktail menu using Sakurafresh unique bitters and spirits, blended with local herbs and spices.

Strategic Partnership for Exceptional Guest Experience

Mr. Nameet M, Co-Founder and Director of Sakurafresh, expressed excitement about the partnership with Atmosphere Core. He highlighted that Sakurafresh's globally recognized zero alcohol spirits and liqueurs will enhance the guest experience across the Maldives resorts.

Award-Winning Sakurafresh Spirits

Wine & Spirit Competition
Wine Spirit Competition

Sakurafresh has received 60 prestigious medals at various global spirits competitions, including the San Francisco World Spirits Competition and the International Wine Spirit Competition (IWSC). This collaboration aims to drive excellence and creativity in mixology.

About Atmosphere Core

Atmosphere Core is a dynamic hospitality company with three distinctive lifestyle brands: THE OZEN COLLECTION, COLOURS OF OBLU, and Atmosphere Hotels & Resorts. Operating nine resorts in the Maldives, the company plans to expand with new resorts in Sri Lanka and India.

About Sakurafresh

Based in Yokohama, Japan, Sakurafresh is a manufacturer and blender of alcohol and zero alcohol spirits, liqueurs, and cocktail mixers. Committed to sustainable and healthy farming practices, Sakurafresh offers a diverse range of beverages with a focus on quality and craftsmanship.

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Namrata Parab

Namrata is a web and graphic designer with a strong urge to learn and grow every day. Her attention to details when it comes to coding web pages or creating materials for social media uploads or adding that extra flair to blogs has been commendable. She pours her spirit into any work that she undert... read more


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